The lesson of the week seems to be that our species has an incredible ability to ignore the obvious when a different story is more convenient. Professional magicians (also known as illusionists) trade on that. Apparently many other professionals or their institutions also do.
Religions, military, history books, politicians, news organizations, our entire culture survives by creating stories that don’t hold water. We believe them because it is easier than believing the truth.
Our brain is designed to believe what we experience. If it is repeated enough times, it is true. Once we decide what is true, it takes enormous energy to change our minds, so it is much more convenient to just believe the original story.
I have seen tons of apparently well documented evidence about the biggest stories in modern history being faked, or being mere distractions from the real objectives; World War 1, Pearl Harbor, JFK assassination, even 9/11. The story is so big and replayed so many times, and we saw it live. We know how and why it happened. Don't try telling us otherwise.
The bigger the story, the more completely we accept it. Evidence to the contrary can freely circulate with little chance of penetrating our collective consciousness. Our most powerful leaders and marketers know this well. They often get away with preposterous things because their story is bold and the truth is inconvenient.
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